Perfect Blog

Why YouTube Ads? Video advertising is always a popular option for brands' marketing efforts. YouTube ads are especially great at selling products and generating leads (Forbes). Why? YouTube can reach

During the annual Global Beauty Tech Forum, special guest Ophelia Ceradini, Vice President of Digital Technology and Innovation at The Estée Lauder Companies, shared an inside look into the beauty gia

Future Of Beauty: From Printed Pages to Virtual Try-on Experiences The beautiful glossy pages of Allure Magazine first graced the world 30 years ago. Over the last three decades, Allure’s award-winnin

Online video content has grown significantly in the past decade. It’s true that consumers are now likely to spend more time watching YouTube rather than in front of a TV screen. The rise of online vid